Find Your Target Customer

Know who you are trying to reach? Select your target customer(s) and/or regions of the Valley for demographic information, buying habits, and recommended products. If you would like a customized demographic profile built for your business OR if you would like to schedule an appointment to consult with us about who your customers are, contact us today.

Demographic Profiles

 25-39 Year Olds
 40-59 Year Olds
 60+ Year Olds
 Families
 Hispanics
 Spanish-Speaking Hispanics
 HH Income $75K+
 Homeowners
 Job Seekers
 Apartment Seekers
 Car Shoppers

Geographical Profiles

 Ahwatukee
 Central Phoenix
 Chandler
 East Mesa
 Gilbert
 North Glendale
 North Phoenix
 North Scottsdale
 Northeast Phoenix
 Northwest Valley
 Peoria
 South Glendale
 South Phoenix
 South Scottsdale
 Southwest Valley
 Surprise
 Tempe
 West Mesa

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Over 411,600 Phoenix area adults paln to look for a new job in the next 12 months, up 32% from 2008.

Who Are They?

  • 30% are 18-24
  • 29% are 25-39
  • 44% are 40-59
  • 10% are 60+
  • 60% male, 40% female
  • 47% are married
  • 40% are currently ihave a white collar job
  • 65% are currently employed
  • 32% are Hispanic
  • 51% have at least some college education
  • 50% have used the internet to search for a job in the past 30 days

Shopping habits:

  • 21% have spent $150-$199 on groceries in the past week
  • 52% have made a purchase over the internet in the past year

Media habits:

  • 38% have read the daily or Sunday Arizona Republic in the past week
  • 29% have visited azcentral.com in the past 30 days
  • 83% have accessed the internet in teh past 30 days

Source:  2009 Phoenix Scarborough Release 1