Find Your Target Customer

Know who you are trying to reach? Select your target customer(s) and/or regions of the Valley for demographic information, buying habits, and recommended products. If you would like a customized demographic profile built for your business OR if you would like to schedule an appointment to consult with us about who your customers are, contact us today.

Demographic Profiles

 25-39 Year Olds
 40-59 Year Olds
 60+ Year Olds
 Families
 Hispanics
 Spanish-Speaking Hispanics
 HH Income $75K+
 Homeowners
 Job Seekers
 Apartment Seekers
 Car Shoppers

Geographical Profiles

 Ahwatukee
 Central Phoenix
 Chandler
 East Mesa
 Gilbert
 North Glendale
 North Phoenix
 North Scottsdale
 Northeast Phoenix
 Northwest Valley
 Peoria
 South Glendale
 South Phoenix
 South Scottsdale
 Southwest Valley
 Surprise
 Tempe
 West Mesa

Products: How do I Reach my Customers?

Business Banner Image
Business Product Image

Reach readers interested in the economy, money and growth!


The Business section of The Arizona Republic features award-winning content with in-depth coverage of real estate, tourism, finance and small businesses. Readers are predominately educated, white-collar individuals with high annual household incomes and look to the Business section to stay informed about the things that make a difference in their life, counting this section as an important part of their daily ritual. Special features include Business Buzz, Innovation and analysis, and investment tips. Plus, reach additional people with our special sections/coverage, including Valley Home Values and Arizona Special Business Report. Being seen in the Business section means being seen by an audience of successful readers looking for products like yours!

Reader Profile*:

  • 55% male, 45% female
  • 4% are 18-24
  • 19% are 25-39
  • 40% are 40-59
  • 38% are 60+
  • 46% have household incomes of $75K or more
  • 47% are white-collar professionals.
  • 67% have at least some college education.
  • 66% have financial investments including stocks, bonds, mutual funds, money market funds, real estate or other securities.

Arizona Republic readers:

  • Over 170,000 readers are small business owners or self-employed.
  • 63% are married.
  • 79% have accessed the internet in the past 30 days.
  • 34% have used the professional services of an accountant or financial planner in the past 12 months.


Distribution:

  • Distributed daily in The Arizona Republic.

Source: 2009 Phoenix Scarborough Release 1

*Reader of a typical newspaper Business section



Email PDF Version of this Page

Enter an email address below and this page will be sent in PDF format to it.

Email Address*